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Customer Value

12 Oct, 2016

IBS-Group is all about the customer experience and we ensure that we engage with our customers on such a level that the experience is not just good, but great.  At IBS-Group we often say that good enough is not good enough, so we wanted to explore the different ways to impact customer value.

Walt Disney once said, “Do something so well that people will come to see it again and will bring their friends.”  That is the ultimate goal of a great customer experience, getting them to come back and to tell their friends.

In the Advanced world, we chose to focus our attention on the three primary areas of the event technology… audio, staging, and lighting.  By choosing to stick with advanced staging and not expand into other areas of the live events world, we are able to not just be good at delivering those services, but great. 

Time and time again, we have proven that once a client partners with us once, they will come back again and again.  Our people, processes, and equipment combined together make for a recipe for success and one that our clients want to taste again. 

Referrals have been, and continue to be, our best sales tactic.  Having a client or partner recommend our services to a friend, a client, or sometimes even their competitor is the best compliment we can get and it is the easiest way to grow our business. 

What does all this mean?  It means Advanced Staging Productions is just like Disney World!  Okay, maybe not, but it does show that we have set ourselves on a path to great success!

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